Industry-leading paid media
Paid media is the force behind brand growth. Get in front of your audience at the most impactful moment to drive engagement, boost visibility, and maximize ROI.
Successful media advertising starts with solid planning and robust data insights which is where our team comes in.
We'll ensure that your advertising resources are strategically allocated to reach the right audience, with the right message, at the right time.
What paid media management can do for you
Every brand’s journey is different, and so is the strategy needed to future-proof it. At IDHL, we offer:
- Optimized budget allocation so you can spend smart, not more.
- Precision targeting to reach your clearly defined audience.
- New audience engagement that expands your brand's reach and fuels the upper sales funnel.
- Create consistent messaging that builds trust and recognition.
- Programmatic placements to enhance your brand awareness visually.
- Data-driven optimization through harnessed data that continually refine campaigns.
- Your end goal: increased ROI.
The power of paid media
10+
The number of languages we speak
74
Number of countries we operate in
70+
Number of PPC clients we have
Our approach to paid media management
Maximizing impact at minimal spend is a priority. That's why we work with you closely to define your audience and allocate your media spend strategically across multiple channels. We can advise you on:
Paid advertising across multiple channels
We can offer paid media services across traditional and online channels, both of which offer plenty of benefits:
Traditional media
Traditional advertising still packs a punch, offering massive reach and brand authority.
- Radio: Mass reach, trusted, emotive, and cost-efficient
- Television: Mass reach, credible, and visual
- Out-of-home: Highly visible, scalable, and can be placed around point-of-scale
- Print: Durable, credible, and results in higher information retention
Online media channels
Put your brand directly in front of high-intent audiences with these digital channels.
- Social media: Targeted, rich media formats, and drives audience engagement
- PPC/Paid search: Cost-effective, high intent, and with a measurable ROI
- Programmatic: Mass reach, visual, cost-effective, and offers remarketing opportunities
- Influencer marketing: Creative content that's authentic, trusted, and targeted
Don't see the service you're looking for? Don't hesitate to get in touch with us.
Dynamic integrated digital marketing services
Paid media experts
"We'll never rest on our laurels. We make it our priority to stay on top of industry trends, keep up with the latest technologies, and maintain our accreditations, so we can ensure your business continues to win online."
Tom Walkden, Media Strategy Director
Making your paid media strategy work for you
The success of any paid media strategy doesn’t just rely on great ads - it’s about what happens after the click. That’s why we join forces with our CRO specialists to create integrated campaigns that factor in ad copy development, rigorous A/B landing page testing, and skilled web design. Working in tandem ensures we produce the best possible outcomes.