Award-winning PPC marketing
PPC is the supercharger in paid media strategies and is likely already a firm fixture within your digital toolkit. Our PPC experts test, research, and build winning campaigns across Google and Microsoft Ads, Yahoo and Search Partners, as well as international giants such as Yandex and Baidu. Our strategies are meticulously designed to ensure your PPC campaigns perform at their peak.
We don’t want to show your ad to one million people who won’t convert, we want to show it to 10,000 people who will.
The power of PPC marketing
PPC is all about making smart, data-driven decisions that put your brand in front of the right people when it will be most impactful. Our effective, efficient management can help deliver results fast by:
- Improving keyword rankings to attract ready-to-convert traffic to your site.
- Increasing sales so every dollar you put into PPC works for you.
- Targeting your core audience(s) to guarantee your ads are always reaching the right people.
- Strengthening your SEO strategy and complementing organic search efforts by harnessing data from your ads.
- Saving you valuable time and resources. You can take care of business while our team handles growth.
Unlocking the results of PPC
200% ROI rate
Businesses typically earn $2 revenue for every $1 spent on Google Ads
84%
of brands and marketers report seeing positive results from their PPC ad campaigns
50%
PPC traffic converts 50% better than organic site visitors
How we approach PPC management
We don’t just chase clicks – we deploy tried-and-tested PPC services that reduce waste, optimize budget, and drive conversions.
Audience-first
Keywords are the backbone of PPC marketing, but they’re just the start. In our experience, lasting success comes from understanding your audience's behavior and their intent.
By leveraging changes in a cost-controlled manner, we connect your business with the right people at the right time.
Data-led
Data powers everything we do. That’s why our PPC management services leverage algorithmic learning and automated bidding across all levels of your campaigns, ensuring every click received is optimized for conversion.
Performance-focused
Through our PPC management, we can show you how effective your campaigns are in direct correlation to your sales and growth. Transparent in our real-time, bespoke reporting dashboards, each element of our paid search campaign management is measurable, providing clear actions, and full visibility based on performance data.
Technology
As a Google Premier Partner, we use the industry-leading technology stack Google Marketing Platform in conjunction with internal competitor and market monitoring software to fuel paid search advertising.
Our technical know-how and unique processes have been channeled into an in-house monitoring system that allows us to optimize at speed.
Explore our PPC services
Don't see the PPC service that you need here? Just get in touch with us.
Dynamic integrated digital marketing services.
PPC marketing experts
"We take a strategic, hands-on approach to PPC. By keeping a close eye on your business, we ensure every campaign is precisely aligned with your goals, creating a solid foundation for long-term growth. We immerse ourselves in your brand, working in tandem with your teams to enhance visibility at every opportunity."
Ian Lloyd, Managing Director, Performance Division
Enhancing your PPC strategy
Getting the most out of PPC is all about mastering its killer combination: engaging ad copy, targeted keywords, optimized landing pages, and high-quality scores.
To give your campaign the best chance of success, we believe PPC shouldn't work in a silo. Peak performance is achieved when our PPC experts collaborate with our CRO and social media teams.