Affiliate marketing, IDHL

High-converting affiliate marketing

Affiliate marketing could be a key source of customers for your brand. Through effective set-up and management, our

affiliate lead generation services can build productive partnerships to boost your reach and conversions.

Affiliate marketing allows your brand to recruit partners to promote your products or services and generate valuable results.

Grow your audience, sales and leads through affiliates

Publishers can range from cashback and voucher platforms to editorial publications and influencers, all tailored to your target audience. Your ideal result might be direct sales or new leads, traffic or another conversion, with your chosen publishers earning commission on this basis.

Here's why it's worth investing in:

  • Results-driven: Affiliate typically drives over 10% of a brand's retail sales, helping to scale your earnings relatively quickly.
  • Cost-effective: You only pay for a sale or other pre-agreed action, making it heavily ROI-focused.
  • Increased reach: Affiliate marketing networks open your brand up to new, relevant and invested audiences.
  • Flexible: With so many publishers available in different tiers, niches and locations, any brand can reap the benefits.
  • Supports PR: Building relationships with publishers through affiliate agreements can boost your PR efforts too.

The power of a good affiliate management agency

On the flip side, digital affiliate marketing can be resource-intensive, poorly targeted and even harmful to your brand.

That's where we come in: to manage the entire process and drive the results you're looking for.

As an affiliate agency, we're able to build and manage valuable brand relationships on your behalf. We ensure you reach the most relevant audiences with on-brand content to achieve what ultimately matters most in digital marketing: conversions.

Smooth setup and effective ongoing management

We'll create your tailored affiliate marketing program on Rakuten Advertising, the highest-performing global affiliate network. With over 150k top-tier publishers available combined with our strategic know-how, it's the perfect platform to expand your brand.

  1. 1
    Strategic launch
    During setup, we'll recommend the most relevant, high-impact affiliates to build brand awareness and hit a high ROI.
    The launch phase includes building a diverse publisher base of top-tier and niche sources, as well as ensuring compliance with your brand guidelines and industry regulations.
  2. 2
    Ongoing program management
    With your affiliate program set up for long-term success, we'll handle and optimise everything on an ongoing basis. That includes link tracking, commission structures, benchmarking and tailored reporting. We'll ensure your program stays in line with your budget and goals as you grow, allowing us to scale performance effectively.

Want to learn the finer details about our setup, management and reporting processes? Get in touch.

Dynamic integrated digital marketing services

Affiliate marketing success
"Successful affiliate marketing has the potential to significantly scale your earnings as it's such a cost-effective, performance-focused channel. We aim to be the perfect partner on your affiliate journey, optimising every step constantly to achieve the best possible results."

George Lincoln, Digital Media Planner